PRIVACY POLICY
Introduction
Understanding Jewellery Sarl is a privately-owned company. We publish the digital App version of the jewellery reference book Understanding Jewellery, first published in 1989, updated and re-published on a regular basis and available in print in many languages.
Data privacy and protection is very important to us for everyone who buys or has access to the Understanding Jewellery App. This privacy policy notice has been written to set out how we collect data, what we do with it and how we look after it.
The Understanding Jewellery App does not collect personal data
Our business will not ask you to provide us with your personal data in order to contact you for marketing. Understanding Jewellery does not seek to contact the buyers or viewers of the Understanding Jewllery App with marketing messages and promotions.
Contents:
What information do we collect from you?
How do we use this data?
Legal bases for data processing – what does it mean and how do we use them?
Do we share your information with anyone else?
How long will we keep your data?
Data security and cross-border transfers
Link to other websites
Your data rights
How to contact us
What information do we collect from you?
We collect information:
when you use the Understanding Jewellery App we process any information you provide when dealing with any complaints or enquiries made by you or legally on your behalf.
We collect the following types of information:
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Online identifiers.
When you use the Understanding Jewellery App, we collect information about your use, such as the duration of your visit, which pages and areas of the App you looked at, your IP address and where you were when you visited, what sort of device you were using when you visited (such as a mobile phone or type of desktop PC, Mac etc).
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Behavioural data
When you use the Understanding Jewellery App, we collect data on your behaviour (eg time spent using the App, pages clicked on, etc).
How do we use this information?
At Understanding Jewllery Sarl we collect different types of information for the following reasons:
To provide services unique to groups of users, ie. based on geographical location;
So we can monitor and improve the services we offer;
To sell advertising space on the Understanding Jewellery App.
Advertising
We advertise on the Understanding Jewellery App, and we work with trusted partners so that we can show you advertisements we believe might interest you.
Legal base for user data processing – what does it mean and how do we use them?
Legitimate interest
In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests.
Do we share your information with anyone else?
Understanding Jewellery Sarl
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We may share your App user information:
Service providers
We work with service providers to perform some tasks on our behalf. This might include: analysis, and blending non-personal Understanding Jewellery App user data to provide aggregate demographics on our audiences. Any third-party processing of your data on our behalf will be subject to security and confidentiality obligations consistent with this privacy notice and applicable law.
Customer research & insight
We may disclose de-personalised data (such as aggregated statistics) about the audience of the Understanding Jewellery App clients, traffic patterns and other information to prospective partners, advertisers, investors and other reputable third parties, and for other lawful purposes.
How long will we keep data?
We will retain your App user information for as long as necessary to provide us with the data we need in order to understand our clients use of the Understanding Jewellery App and to improve its presentation and content. We may use this information indefinitely without further notice to you.
Cross-border transfers and security
We make sure that we have appropriate security measures to protect your information and make sure that, when we ask another organisation to provide a service for us, they have appropriate security measures and follow the same high standards of security and data protection as we do.
If we or our service providers transfer any information out of the European Economic Area (EEA), it will only be done with the relevant protection (stated under UK law) being in place.
Links to other websites
The Understanding Jewllery App may contain links to other websites run by other organisations. This privacy policy applies only to the Understanding Jewellery App, so we encourage you to read the privacy statements on any other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you have accessed them using links from the Understanding Jewellery App.
Your rights
As a consumer, you have rights when it comes to your user data:
The right of access. If you wish to see what information we hold on you, you may send us what is called a Subject Access request. We will require photocopies of two pieces of identification. We will respond within 30 days of receipt of your request. There is no cost to you in requesting to see your data, but please note that we reserve the right to charge you if you make subsequent requests. You can use the contact details below for a Subject Access Request.
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Contact: understandingjewellery@gmail.com
You have the right to complain to a supervisory authority. In the UK this is the Information Commissioner's Office.
How to contact us
Thank you for reading our Privacy Policy. If you would like to contact us to understand more about our privacy policy or wish to contact us concerning any matter relating to these provisions then please email or write to us at:
Email: understandingjewellery@gmail.com
Understanding Jewellery Sarl
25 Route Suisse
1296 Coppet
Switzerland